OneDays: a simple, elegant fashion brand
- Client
- OneDays
- Industry
- Food, Hospitality & Entertainment
- What we did
- Brand strategy, Visual identity, Brand assets
OneDays is a fashion and apparel brand.
It had a clear ambition but no brand story yet.
The short version
NOIZE defined OneDays's Branding DNA, then built an identity based on elegance and simplicity. Brand assets and guidelines let the brand stay consistent across collections, packaging and social media.
The brief
Fashion is crowded with labels that look alike. OneDays needed a story people would remember and a look that held together across everything it makes.
The approach
01Find the story
The strategy started with OneDays's values and ambitions.
02Keep it simple
Elegant, restrained design lets the clothes lead.
03Built for collections
The system works across different seasons and products.
What we built
01A new identity
A simple, elegant logo and visual system.
02Brand assets
Tags, packaging and social media assets.
03Brand guidelines
Rules for consistent use.
Common questions
What did NOIZE do for OneDays?
Brand strategy, a visual identity and brand assets.
How does a fashion brand stand out?
With a clear story and a consistent look that customers recognise.
Why keep a fashion brand simple?
A simple identity lets the product lead and works across every collection.
Your first strategy conversation is on us.
Have a chatThe brand for business.
