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ESHNI Organics: conscious luxury for natural skincare

Christopher Henry, Co-founder, NOIZE2 min readUpdated
ESHNI Organics brand identity by NOIZE.
Client
ESHNI Organics
Industry
Fashion, Beauty & Personal Care
What we did
Brand strategy, Visual identity, Packaging design, Brand assets
Departments
StrategyCreativePrint

ESHNI Organics is a natural, botanical skincare brand.

It was launching into a market full of products making the same promises about purity and sustainability.

The short version

NOIZE built ESHNI's brand around conscious luxury: natural, effective and beautifully made. We designed the identity and packaging to feel calm and premium, and created the assets for launch.

The brief

Every natural skincare brand claims to be pure and sustainable. ESHNI needed a brand that felt genuinely different and premium on the shelf.

The approach

01Conscious luxury

The strategy combines natural values with a premium feel.

02Make them feel

The brand leads with how the products make people feel.

03Shelf first

Packaging was designed to stand out where customers buy.

ESHNI Organics brand work by NOIZE
ESHNI Organics brand identity by NOIZE
ESHNI Organics brand identity by NOIZE
ESHNI Organics brand identity by NOIZE
ESHNI Organics brand identity by NOIZE
ESHNI Organics brand identity by NOIZE

What we built

01A new identity

A refined logo, palette and type system.

02Packaging design

Packaging for the skincare range.

03Brand assets

Social media, print and launch materials.

ESHNI Organics brand identity by NOIZE
ESHNI Organics brand identity by NOIZE
ESHNI Organics brand identity by NOIZE
ESHNI Organics brand identity by NOIZE
ESHNI Organics brand identity by NOIZE
ESHNI Organics brand identity by NOIZE
ESHNI Organics brand identity by NOIZE
ESHNI Organics brand identity by NOIZE
ESHNI Organics brand identity by NOIZE
ESHNI Organics brand identity by NOIZE
ESHNI Organics brand identity by NOIZE
ESHNI Organics brand identity by NOIZE
ESHNI Organics brand identity by NOIZE
ESHNI Organics brand identity by NOIZE
ESHNI Organics brand identity by NOIZE
ESHNI Organics brand identity by NOIZE
ESHNI Organics brand identity by NOIZE
ESHNI Organics brand identity by NOIZE
ESHNI Organics brand identity by NOIZE
ESHNI Organics brand identity by NOIZE
ESHNI Organics brand identity by NOIZE
ESHNI Organics brand identity by NOIZE
ESHNI Organics brand identity by NOIZE
ESHNI Organics brand identity by NOIZE
ESHNI Organics brand identity by NOIZE
ESHNI Organics brand identity by NOIZE
ESHNI Organics brand identity by NOIZE
ESHNI Organics brand identity by NOIZE
ESHNI Organics brand identity by NOIZE
ESHNI Organics brand identity by NOIZE
ESHNI Organics brand identity by NOIZE
ESHNI Organics brand identity by NOIZE
ESHNI Organics brand identity by NOIZE
ESHNI Organics brand identity by NOIZE
ESHNI Organics brand identity by NOIZE
ESHNI Organics brand identity by NOIZE

Common questions

What did NOIZE do for ESHNI Organics?

Brand strategy, a visual identity, packaging design and brand assets.

How do you make a skincare brand stand out?

Find a position competitors are not using and design packaging that feels different on the shelf.

What is conscious luxury?

A premium brand that also stands for natural ingredients and care for the planet.

Your first strategy conversation is on us.

Have a chat

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