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MAARCH Architects: premium architecture, framed with precision

Christopher Henry, Co-founder, NOIZE2 min readUpdated
A MAARCH site hoarding reading Another MAARCH Project, in front of a building under construction.
Client
MAARCH Architects
Industry
Building, Architecture & Trades
What we did
Brand strategy, Visual identity, Signage
Departments
StrategyCreativePrint

MAARCH Architects designs residential and commercial projects and specialises in council approvals.

It needed a premium identity that supports exacting work without adding noise.

The short version

NOIZE built MAARCH's brand around space, order and precision. The bold wordmark and asterisk work on everything from a building-scale screen to site hoardings that read "Another MAARCH Project".

The brief

Architects are judged on how they think, not just their finished photos. The brand had to show that discipline everywhere.

The approach

01Space as voice

Architectural principles shaped how the brand communicates.

02A system for every project

Consistent across very different sites and scales.

03Big and simple

A mark that works at building scale.

MAARCH Architects brand work by NOIZE
MAARCH Architects brand work by NOIZE

What we built

01A new identity

A bold MAARCH wordmark with an asterisk symbol.

02Signage and hoardings

Site hoardings and large-format screens.

03Brand guidelines

Rules for consistent use.

Common questions

What did NOIZE do for MAARCH Architects?

Brand strategy, visual identity and signage.

How should an architecture firm use its brand on site?

Site hoardings are free advertising. A bold, simple brand turns every project into a sign.

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